1. Gushyira hamwe nintego zingenzi
"Ururimi rw'imirimo myinshi y'abakiriya"Byateguwe byumwihariko ibigo by'imibonano mpuzabitsina, amasosiyete yubucuruzi yamahanga hamwe nibirango byamahangaIkigo gishinzwe gucunga abakiriya ku isi, Intego yo gukemura amanota atatu yibanze mubikorwa byisi yose:
- INGINGO Z'INZIMA: Ubusobanuro nyabwo no Gutera inkunga mugihe cyitumanaho ryabakiriya;
- Gutandukana: Kwinjiza amakuru yabakiriya batatanye mu turere dutandukanye no muri sisitemu yindimi;
- Umuco: Uturere dutandukanijwe mu karere no gukorera ingamba zo kwamamaza na serivisi zabakiriya.
INTEGO ZIKURIKIRA: Fasha imishinga kumenya ishyirwa mu bikorwa ry'imikoranire y'imikorere y'imikorere n'imikorere yuzuye mu buryo bwuzuye binyuze mu kwishyira hamweImicungire ihuriweho no kugenzura ubuzima bwabakiriya ku isi, guteza imbere igipimo cyo guhinduka, igipimo cyaguzwe nubudahemuka ku isoko ry'umuco.
2. Ingingo y'imikorere n'imikorere y'indimi nyinshi
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- Indimi nyinshi zisanzwe: Mu buryo bwikora amakuru yimikoranire yimikino yo mu mibonano mpuzabitsina (imeri, Amateka yo Kuganira, Ibitekerezo by'itangazamakuru rusange, n'ibindi) Binyuze mu Bakiriya ku isi, hanyuma ubihindure mu bucuruzi kubika mu buryo bumwe;
- Sisitemu yubwenge: Mu buryo bwikora Shyira ahagaragara ibyanditswe bishingiye ku rurimi, ibiranga umuco byakarere (nka Ramadyal Taboard y'abakiriya bo mu Burasirazuba), no ku isonga mu mukiriya wa Dynamic (urugero: Ahantu havugwa mu gifaransa - inshundura yatoranijwe.
(Ii) Gutanga ibicuruzwa: Guhuza kandi bigera
- Isomero ryimibonano mpuzabitsina: Yubatswe mu buryo bwo kwamamaza isomero (EDM, SMS, imyambaro y'imbuga nkoranyambaga), ishyigikira igisekuru kimwe cyo gukanda imvugo 114;
- Kugenzura umuco: Mu buryo bwikora kumenya taboos z'amadini n'abidatsi byo mu karere mubirimo byahinduwe (nka Berezile birinda poropagande y'umuhengeri);
- Umuyoboro wo kwamamaza: Shiraho inzira yigenga ukurikije ibice byururimi (urugero: abakiriya bavuga icyongereza bakurikiza inzira yikizamini cya A / B, abakiriya bavuga Ikizamini cyabayapani bashyira imbere gukurura agasanduku k'impano).
(Iii) gucunga uburyo bwo kugurisha: Umusaraba wamahirwe yubucuruzi
- Ubusobanuro nyabwo: Tanga subtitles yindimi mugihe cyitumanaho (kuganira kumurongo, ibitekerezo bya videwo) no gushyigikira imvugo yinjira (nko mucyongereza cyo mu Buhinde, Espagne Icyongereza);
- Ubucuruzi Amahirwe Isuzuma: Gukora raporo nyinshi z'ubucuruzi zishingiye ku makuru y'ubukungu mu karere (ihindagurika ry'ivunjisha, politiki y'ibiciro), umubare w'abagize ingaruka ku kaga;
- Amasaha menshi yo mukarere: Mu buryo bwikora kumenyera umwanya wabakiriya kugirango utegure gahunda yo gukurikirana (nko gukora gahunda yo guterana mu gitondo cya kare bwa Beijing kubakiriya bo muri Mexico).
(Iv) mu ndimi nyinshi zo mu mibonano mpuzabitsina
- Urutonde rwubwenge rutondeka: Shira serivisi zabakiriya ukurikije Ururimi rwabakiriya (Gusaba Abafaransa → Itsinda rya Senegal Abakiriya ba Senegal);
- Ubumenyi bwururimi: Serivise y'abakiriya yinjira mu gitabo cy'ibanze cy'Ubushinwa kugirango igarure ibisubizo byose byindimi (nko kwinjiza "Gusubiza politiki" kugirango ugarure verisiyo y'Ikidage PDF);
- Isesengura ryamarangamutima: Menya impengamiro y'amarangamutima mu birego mu ndimi nto (nko gusubiramo nabi muri trigger itukura.
3. Ububiko bwa tekiniki hamwe nubushobozi bwo gushyigikira isi
4. Ibiciro byisi byagaciro nubucuruzi
Kugura Abakiriya
- Mugabanye Guterana Umuco: Ibirimo byo kwamamaza byaho byongera imeri kugipimo cyimibare yiburayi na Amerika kuri 40% (ugereranije nimashini yahinduwe);
- Nyakubahwa kwinjira mukarere: Gufunga Abakiriya-bashoboye cyane mumasoko yo kugaragara ukoresheje ururimi rwibanze (nko kumenya ijambo ryibanze "benshi" muri petily ya Vietnam).
Gufata Abakiriya
- Imibonano mpuzabitsina Imibonano mpuzabitsina: Serivise y'icyarabu yongereye igipimo cyo kugura abakiriya bo mu Burasirazuba bwo hagati na 35%;
- Ubushishozi bwabakiriya ku Isi: Gukusanya icyerekezo cyo kunoza ibicuruzwa kumanota menshi (nko gupakira ibipfunyika biboneka muri Espagne mbi).
Gukora imikorere
- Ibiciro byabantu: Kugabanya ibisobanuro birasabwa na 70%, kandi wongere imikorere yubufatanye bwumusaruro yamakipe 3;
- Gukemura ibibazo: Gukurikirana igihe nyacyo cyo kwishyura gutinda kwishyura abakiriya mukarere kavuga ikirusiya, bigabanya igipimo kibi kugeza 28%.
Kuva mubikoresho kuri moteri yo gukura kwisi
Sisitemu yo gucunga imibanire y'abakiriyaGenda kurenza imipaka ya CRM gakondo, binyuzeIhuriro rya gatatu ryikoranabuhanga ryikoranabuhanga ryururimi, kubahiriza uturere nubwenge bwumuco, Ongera wubake logique yibanze yibikorwa byisi:
- Imbere: Kugera kuri "itumanaho ritagaragara" mu ndimi 114 kandi rikuraho intera umuco;
- Ihuriro ryo hagati: Kubaka isi y'abakiriya ku isi gutwara ibyemezo neza.
- impera yinyuma: Kumenyera amabwiriza yo mukarere kugirango umenye iterambere.
Essence ni ugufasha isosiyeteIbibi byururimi butandukanye bihinduka inyungu zifatika zuburyo bwimbitse bw'abakiriya ba Global, hanyuma amaherezo ugere ku kuzamura kuva "Igisubizo cya pasiporo ku ndimi nyinshi zikeneye" "kuyobora cyane isoko mpuzamahanga".